SAP! BEVERAGES
Brand Expansion & Packaging Design
SAP! Beverages creates plant‑based superfood sparkling drinks made from sap sustainably harvested in the forests of Vermont. Their products are naturally nutrient‑rich and antioxidant‑packed, offering benefits that support immunity, reduce fatigue and inflammation, and help detoxify the body. The brand’s original identity and packaging were created by One Plus One Design, a Canadian creative studio whose co‑designers, Tyler and Jessie, developed the foundational visual system and custom packaging for the new product line.
Working closely with their team, I brought together all existing brand assets to create a comprehensive brand guide for the SAP! team. This included organizing the visual identity, refining how the elements worked together, and ensuring the system could scale consistently across future applications. In addition to the brand guide, I managed SAP!’s Instagram presence for six months, creating product photography, social content, and ad assets that aligned with the refreshed identity and helped strengthen their digital voice.
The result is a cohesive, easy‑to‑use brand system supported by consistent visual storytelling across social and marketing channels. This collaboration honored the original design work while giving SAP! a clear, structured foundation for continued growth and a stronger, more unified presence across their platforms.
If you are interested in learning more about One Plus One Design, go visit their website: oneplusonedesign.ca
Instagram Product Photography
Brand Standards Guide
Brand Mockups
